Designing for real people to add value.

Creative yet strategic. Curious and engaging.


I’m a multifaceted designer and have always placed people at the heart of my design. For more than 10 years I ran my own small graphic design studio specialising in identity design, branding and illustration. I worked for a range of clients across many industries, from startups to international corporates in Europe and Australia as a freelance art director. As a visual science communicator I supported several tertiary education providers including Monash University in illustrating and communicating science to a broad audience. I’ve enjoyed mentoring students and learning from them as a graphic design educator as well as a teaching assistant in user experience design at General Assembly.

I’ve been listening, thinking and designing in several countries and languages. Over the years, a deep passion to create value evolved. A desire to learn and to solve the right problems for and with real people lead to a journey from entrepreneur to student. Since early 2016 I’ve been immersing myself in digital design, user experience design and service design and have been fortunate to learn from some amazing people within the Melbourne design industry and to expand my experience in human centred design. 

I love to create exciting things for and with real people - with pen, pixels and passion for purpose, people and planet.